Hera
Describe a launch video or animated infographic in plain English and get an editable motion graphics draft back in minutes, no After Effects required.
Alternatives
Overview
Hera turns motion graphics work that used to eat a full afternoon in Adobe After Effects into a five-minute text prompt. Describe the launch video, animated infographic, or overlay graphic you need, and Hera generates an editable draft you refine directly on the canvas, no timeline scrubbing or keyframing required. A brand kit locks in your colors, fonts, and logo so every export stays on-brand without re-setting styles each time, and a library of ready-made templates covers product launch videos, animated charts and data callouts, kinetic typography, and lower-third overlays for talking-head content.
A REST API and MCP server let dev teams generate motion graphics programmatically as part of a larger content pipeline. Hera came out of Y Combinator's Summer 2025 batch and grew fast on word of mouth among founders needing Product Hunt launch videos and marketers building explainer content without hiring a motion designer.
Our Take
Hera's pitch is specific: motion graphics work that previously required After Effects expertise now takes a text prompt and a few minutes of canvas refinement. The use case is structured business video, launch announcements, animated infographics, and explainer content, not cinematic clips. As a newer platform, the template library is smaller than established motion tools. If you're a marketer or product team that regularly pays a motion designer for animated explainer content and would rather iterate on a draft yourself, this is built for that handoff. If you need generative video like Runway or Kling, this is a different category entirely and won't substitute.
Key Features
- Text-to-motion-graphics generation with an editable canvas
- Brand kit for consistent colors, fonts, and logos across exports
- Template library for launch videos, charts, typography, and overlays
- REST API and MCP server for programmatic video generation
- • Cuts real motion design time from hours to minutes
- • Templates are built for business use cases, not generic cinematic clips
- • Brand kit keeps every export on-brand automatically
- • Strongest for structured motion graphics, not general cinematic video like Runway or Kling
- • Newer platform with a smaller template library than established motion tools
- • No published pricing page yet, plan details require signing up to see
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