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Beginner
Research
Business
Strategy
competitive-intelligence

Create a SWOT Analysis Automatically

Generate a research-backed SWOT analysis for any company or initiative in 45 minutes, grounded in real data, not surface-level assumptions.

Download workflow config (JSON)

How the data moves

This is a handoff plan, not an automatic integration. Review outputs before the next step. Unlabeled arrows show order, not a verified data format. Use the capability links to explore tool substitutions.

  1. Step 1

    Gather Company and Market Intelligence

    Use Perplexity to research the company's recent news, product launches, executive statements, customer reviews, and competitive positioning. Save the key findings.

    Tools

    • Perplexity logo
      Perplexity
      • Web research
      • Source synthesis
  2. Step 2

    Research Industry Trends and Threats

    Ask Perplexity to identify the 5 biggest macro trends and threats facing the company's industry in the next 2–3 years, with sources.

    Tools

    • Perplexity logo
      Perplexity
      • Web research
      • Source synthesis
  3. Step 3

    Analyze Competitors

    Use Claude to compare the company's product, pricing, and positioning against its top 3 competitors based on your research. Identify clear advantages and gaps.

    Tools

    • Claude logo
      Claude
      • Long form writing
      • Code generation
      • Web research
  4. Step 4

    Generate the SWOT Framework

    Feed all research into Claude with a SWOT prompt. Ask it to produce at least 5 items per quadrant with a 1-sentence evidence note for each item.

    Tools

    • Claude logo
      Claude
      • Long form writing
      • Code generation
      • Web research
  5. Step 5

    Summarize Strategic Priorities

    Ask Claude to produce a 'So What' summary: given this SWOT, what are the 3 highest-priority strategic actions and why?

    Tools

    • Claude logo
      Claude
      • Long form writing
      • Code generation
      • Web research

Time Required

45–60 min

Expected Result

A complete SWOT analysis with 5+ items per quadrant, supporting evidence for each point, and a strategic priorities summary.

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