Back to Prompt Library
Writing
PRCommunicationsBusiness

Press Release Writer

Produces a publication-ready press release following AP style and journalistic best practices.

Best For

  • Startup founders announcing a funding round who need an AP-style release ready to send to journalists.
  • PR consultants handling multiple small business clients who need a consistent release format for each announcement.
  • Marketing teams announcing a product launch who need a boilerplate-ready draft before a launch deadline.

Prompt Template

Write a professional press release for [COMPANY NAME] announcing [NEWS, product launch/funding/partnership/event/award]. Key facts: (1) What is the announcement? [DETAILS], (2) Why does it matter? [SIGNIFICANCE], (3) Who is affected? [AUDIENCE/MARKET], (4) When does it take effect? [DATE]. Include: a headline (newsworthy, under 10 words), a dateline (City, Date), a lead paragraph that answers who/what/when/where/why in 50 words, two body paragraphs with supporting details and context, one quote from a spokesperson: [NAME, TITLE], a boilerplate 'About [Company]' paragraph, and press contact information placeholders. Follow AP style.

Pro Tip

Write the spokesperson quote yourself in plain language first and drop it in as a placeholder fill, since AI-generated executive quotes tend to sound interchangeable and journalists notice.

Example Output

A sample of what this prompt produces once you fill in the placeholders.

Headline: "Acme Raises $12M to Expand Same-Day Delivery." Dateline: Austin, TX, July 4, 2026. Lead paragraph covers who, what, and why in under 50 words, followed by two body paragraphs on market context and use of funds, a spokesperson quote, and a boilerplate About Acme paragraph.

Recommended Tools

How to use this prompt

  1. Copy the prompt template using the button above.
  2. Paste it into your preferred AI assistant (ChatGPT, Claude, Gemini, etc.).
  3. Replace all bracketed placeholders like [TOPIC] with your specific details.
  4. Send the prompt and refine the output as needed.