Marketing
content-strategycontent-calendarsocial-mediamarketing30-Day Content Strategy Builder
A complete 30-day content calendar with daily topics, weekly themes, platform breakdowns, and an evergreen backup bank.
Best For
- •A creator scaling across LinkedIn, Instagram, and YouTube uses the repurposing map to turn one hero piece into a week of content without extra production time
- •A solo marketer with an inconsistent posting habit uses the evergreen backup bank so a missed day never breaks momentum
- •A brand launching a lead-generation push uses the weekly themes to keep 30 days of content tied to one business goal instead of scattering topics
Prompt Template
Build a 30-day content strategy for [BRAND/CREATOR NAME] across these platforms: [PLATFORMS, e.g., LinkedIn, Instagram, YouTube]. My audience is [AUDIENCE DESCRIPTION]. My business goal for the next 30 days is [GOAL, e.g., generate 50 qualified leads, grow LinkedIn following by 500, launch a new product]. My content pillars are (or help me define 3): [PILLARS or "help me define these"]. For each of the 30 days, specify: the platform, content format (e.g., carousel, short-form video, text post, newsletter, long video), topic or angle, and a one-line creative hook or title. Group the days by week and include: a weekly theme that ties the content together, one hero piece of content per week that takes more production effort but has the highest reach potential, and a content repurposing map showing how each hero piece gets sliced into 3–4 derivative posts for other platforms. At the end, include a list of the 10 evergreen topics I should have ready as backup content when I miss a day.
Pro Tip
Pick the hero piece for each week before mapping the derivative posts, since starting with the smaller repurposed content first tends to produce a strategy with no clear high-effort anchor.
Example Output
A sample of what this prompt produces once you fill in the placeholders.
Week 2 theme: 'Behind the build.' Hero piece: a 6-minute YouTube video on how the product was built. Derivatives: a LinkedIn carousel of 3 lessons learned, a short-form clip of the toughest bug fixed, and a text post recapping one surprising decision.
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How to use this prompt
- Copy the prompt template using the button above.
- Paste it into your preferred AI assistant (ChatGPT, Claude, Gemini, etc.).
- Replace all bracketed placeholders like
[TOPIC]with your specific details. - Send the prompt and refine the output as needed.