Back to Prompt Library
Marketing
testimonialsocial proofemailcustomer successreview request

Testimonial Request Email

A personalized, low-friction testimonial request email that gets responses by making the ask feel effortless.

Prompt Template

Write a short, warm email from [SENDER_NAME] at [COMPANY_NAME] to [CUSTOMER_NAME] at [CUSTOMER_COMPANY] requesting a testimonial or review for [PRODUCT_OR_SERVICE]. The customer achieved [SPECIFIC_RESULT] using [PRODUCT_OR_SERVICE] approximately [TIME_SINCE_RESULT] ago. The email should: open by referencing their specific result (not a generic "hope you're well"), make the ask clear and low-friction (suggest they answer 2–3 guiding questions rather than write from scratch), include those 2–3 guiding questions focused on: the problem before, the result achieved, and who they'd recommend this to, offer a specific format option ([FORMAT — e.g., a 2–3 sentence written quote / a 60-second video]), and give a clear deadline of [DEADLINE]. Keep the email under 200 words, use a conversational tone, and avoid making the customer feel like they're doing a favor for marketing — frame it as sharing their story.

How to use this prompt

  1. Copy the prompt template using the button above.
  2. Paste it into your preferred AI assistant (ChatGPT, Claude, Gemini, etc.).
  3. Replace all bracketed placeholders like [TOPIC] with your specific details.
  4. Send the prompt and refine the output as needed.
Advertisement