Run a 90-Minute Audience Intelligence Sprint

How the data moves

This is a handoff plan, not an automatic integration. Review outputs before the next step. Unlabeled arrows show order, not a verified data format. Use the capability links to explore tool substitutions.

1. Step 1

   Map Where Your Audience Lives

   Run 3 SparkToro searches using your ICP's job title, interests, and competitor brand names. Record the top 10 sources (podcasts, newsletters, YouTube channels, social accounts) they trust most.

   Tools

   • 
     SparkToro
     • Web research
     • Competitive analysis

2. Step 2

   Find What Content Performs

   Enter your top 5 target keywords into BuzzSumo and look at the most-shared content from the past 6 months. Identify the angle, format, and source that drives the most engagement.

   Tools

   • 
     BuzzSumo
     • Competitive analysis
     • Web research

3. Step 3

   Synthesize the Intelligence

   Feed your SparkToro channel list and BuzzSumo top-performing content into Claude. Ask it to identify: which 3 channels are most underpriced, what headline formulas drive the most shares, and what content gaps exist.

   Tools

   • 
     Claude
     • Long form writing
     • Code generation
     • Web research

4. Step 4

   Document Your Findings

   Record the channel map, content patterns, and 3 priority opportunities in Notion AI. Write a one-paragraph brief for each channel explaining why it's worth testing and how to approach it.

   Tools

   • 
     Notion AI
     • Note taking & knowledge management
     • Document processing
     • Long form writing