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Intermediate
Research
Product
Customer Success
Business Intelligence

Automate Customer Feedback Analysis

Turn hundreds of survey responses, support tickets, and reviews into actionable product insights — without reading every response manually.

Time Required

2–3 hrs

Expected Result

A structured analysis document with top themes, sentiment breakdown, specific feature requests ranked by frequency, and recommended priorities.

Recommended Tools

1

Collect All Feedback Sources

Export feedback from all sources: NPS surveys, G2/Capterra reviews, support tickets, and app store reviews. Combine into a single CSV or document.

Airtable AI
2

Classify and Tag with AI

Load batches of 50 responses into Claude and ask it to tag each with: sentiment (positive/neutral/negative), category (UX, pricing, support, features), and urgency.

Claude
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3

Identify Top Themes

Ask Claude to analyze the tagged dataset and surface the top 10 recurring themes — with the frequency count, representative quotes, and whether sentiment is trending positive or negative.

Claude
4

Prioritize Feature Requests

Extract all feature requests and ask Claude to rank them by: frequency of mention, business impact potential, and alignment with your stated roadmap priorities.

Claude
5

Write the Insights Report

Ask ChatGPT to write an executive-ready insights report: key findings, recommended product priorities, quick wins to act on immediately, and metrics to track.

ChatGPT
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