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Intermediate
Content Creation
Social Media
Video

Repurpose Content Across Platforms

Turn one long-form piece of content, a blog post, podcast, or webinar, into 10+ pieces of platform-native content automatically.

Download workflow config (JSON)

How the data moves

This is a handoff plan, not an automatic integration. Review outputs before the next step. Unlabeled arrows show order, not a verified data format. Use the capability links to explore tool substitutions.

  1. Step 1

    Transcribe Your Source Content

    If starting from audio or video, use Otter.ai or Descript to get an accurate transcript.

    Tools

    • Otter.ai logo
      Otter.ai
      • Meeting transcription & summarization
    • Descript logo
      Descript
      • Video generation
      • Audio & voice generation
  2. Step 2

    Extract Key Insights

    Feed the full text or transcript into Claude with a prompt to extract the 10 most shareable insights and quotes.

    Tools

    • Claude logo
      Claude
      • Long form writing
      • Code generation
      • Web research
  3. Step 3

    Generate Platform-Specific Posts

    Use ChatGPT to reformat each insight into Twitter threads, LinkedIn posts, and Instagram captions, each in the native style of that platform.

    Tools

    • ChatGPT logo
      ChatGPT
      • Long form writing
      • Code generation
      • Web research
  4. Step 4

    Create Short Video Clips

    Use Descript or Pictory to automatically clip the best moments from your video for YouTube Shorts, Reels, and TikTok.

    Tools

    • Descript logo
      Descript
      • Video generation
      • Audio & voice generation
  5. Step 5

    Schedule Everything

    Use Zapier to push all the final content into a scheduling tool for drip publishing over the next 2-4 weeks.

    Tools

    • Zapier logo
      Zapier
      • Workflow automation
      • API integration

Time Required

30 min per source piece

Expected Result

10+ pieces of platform-optimized content from a single source: tweets, LinkedIn posts, email newsletter, short video clips, and image captions.

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